Marketing

Factors Influencing Customers Patronage Of Fast Food Restaurants In Abia State, Nigeria

ABSTRACT This study is an attempt to examine factors influencing customers patron

Factors Influncing Customers Patronage Of Fast Food Restaurants In Abia State, Nigeria.

ABSTRACT  There is a perceived Increase In the number of fast food restaurants th

Effects Of Motivation On Salesforce Performance In Guinness Nigeria Plc And Mobile Telecommunication Network In South-East, Nigeria

ABSTRACT  This study was conducted to evaluate the effects of motivation on sales

Effectiveness Of Personal Selling Strategies In Marketing Of Table Water And Juice Drinks In Abia State Naigeria

ABSTRACT This research work evaluates the effectiveness of personal selling strat

Consumption Patterns And Preferences Switching Among Consumers From Foreign To Local Rice In Umuahia Metropolis Abia State, Nigeria

ABSTRACT This research work is based on consumption patterns and preferences swit

APPLICATION OF MARKETING CONCEPT IN MARKETING OF HAIR DRESSING SERVICES (#7112)

ABSTRACT This research project is very crucial study for the entire public that m

AN EVALUATION OF THE CONTRIBUTION OF SALESMANSHIP TO MARKETING OF CONSUMER GOODS (A STUDY OF UNILEVER NIGERIA PLC)

INTRODUCTION Electronic banking have long been recognized to play an important ro

AN INVESTIGATION INTO STAFF MOTIVATION AND PRODUCTIVITY IN GOVERNMENT SECONDARY SCHOOLS (A Case Study of Pankshin Local Government Area)

BACKGROUND OF THE STUDY Today’s increasingly competitive business world means tha

Determinants of consumer buying behavior through mega-stores in Pakistan

INTRODUCTION Nowadays purchasing trends are changing from small retail stores to

The Impact Of Segmentattion On Sales Performance (A Cse Study Of Globacom Communiction Plc)

ABSTRACT This research was designed to identify the effects of market segmentatio

The Importance Of Distribution System In The Marketing Of Consumer Goods (A Case Study Of Cadbury Nigeria Plc)

ABSTRACT This particular research is a study of clear understanding of distributi

IMPACT OF INFORMATION TECHNOLOGY IN BANKING INDUSTRY (A CASE STUDY OF SKYE BANK ENUGU) (#6858)

ABSTRACT This project work is on the impact of information technology in the bank

THE IMPACT OF EFFECTIVE BRANDING ON THE 2005-2008 SALES VOLUME OF NBL PLC, IN ENUGU STATE

ABSTRACT The researcher work examined that impact of Effectiveness Branding on th

THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF EMENITE NIGERIA PLC)

ABSTRACT This research was designed to apprise “The Effectiveness of Personal Sel

PUBLIC RELATION ACTIVITIES IN TERTAIRY INSTITUTIONS IN ENUGU STATE (A CAST STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY ENUGU STATE (ESUT) (#6841)

ABSTRACT This study is focused on the effectiveness of public relations proactive

IMPACT OF SALES PERSONS ON THE COPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU)

ABSTRACT  Prior to our contemporary time, the  bottling  industry will dominated

AN ACCOUNT FOR THE LOW PRODUCTIVITY IN PUBLIC CORPORATIONS IN NIGERIA. A CASE STUDY OF NATIONAL ELECTRIC POWER AUTHORITY NEPA, ENUGU ZOANL OFFICE. (#6831)

ABSTRACT The research on the account for the low productivity in Public Corporati

MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN (#6822)

ABSTRACT This study has been carried out to access the marketing of family planni

CONSUMER PROTECTION AND DRUG MARKETING IN NIGERIA A CASE STUDY OF JUHEL PHARMACEUTICAL COMPANY ENUGU

ABSTRACT  These projects look into the level to which consumers are protected in

TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE. (A case study of Emily Millionaire Enugu. (#6781)

ABSTRACTThis study concentrated on Trade fair as an instrument increasing marketi

THE EFFECTIVENESS OF PROMOTIONAL STRATEGIES EMPLOYED BY AGRO- ALLIED INDUSTRIES IN NIGERIA. (A CASE STUDY OF OLYMPIC MAIZE MILLING AGRO ALLIED INDUSTRIES LIMITED AWKA)

ABSTRACT This research work traced the effectiveness of promotional strategies  e

PUBLIC RELATION ACTIVITIES IN TERTAIRY INSTITUTIONS IN ENUGU STATE (A CAST STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY ENUGU STATE (ESUT)

ABSTRACT This study is focused on the effectiveness of public relations proactive

ATTITUDE OF CONSUMERS TO SALES PROMOTION IN ENUGU METROPOLIS (#6731)

ABSTRACT This project work deals with “Appraisal of Income Tax Collection and Adm

THE IMPACT OF MARKETING STRATEGIES ON THE PERFORMANCE OF SEVEN UP BOTTLING COMPANY LTD 9TH MILE (A CASE STUDY OF SEVEN UP INDUSTRY 9TH MILE ENUGU STATE

ABSTRACT Impacts of marketing strategies have proved to be the only logical base

EFFICIENT MARKETING OF TELEVISION SERVICES A CASE STUDY OF NIGERIAN TELEVISION AUTHORITY (NTA), ENUGU

ABSTRACT This project is a case study of Nigeria Television Authority (NTA) Enugu

PRODUCT PLANNING AND DISTRIBUTION A CASE STUDY OF NIGERIA BOTTLING COMPANY (NBC) PLC ENUGU

ABSTRACT This project work was on product planning and distribution. A case study

The influence of customers complaints handling on marketing industry a comparative study of government and private enterprises in Nigeria.

ABSTRACTEmpirical evidence has shown that service firms typically lay behind manu

EFFECT OF DEMOGRAPHIC VARIABLES ON THE PURCHASE OF FASHION RELATED PRODUCTS: A STUDY OF STUDENTS OF ABIA STATE UNIVERSITY, UTURU.

Abstract. This study assessed the effect of demographic variables on the purchase

ASSESSMENT OF THE IMPACT OF CONSUMER PROTECTION AGENCIES IN ABIA STATE: A STUDY OF CPC AND NAFDAC

Abstract This study assessed the role of consumer protection agencies on the cons

IMPACT OF PRODUCT PRICING ON ORGANIZATIONAL EFFECTIVENESS (A CASE OF NIGERIAN BREWERIES PLC. ABA)

Abstract This study measured the impact of product pricing on organizational effe