Marketing

THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING OF BANKING SERVICE (A CASE STUDY OF FIRST BANK ABA BRANCH)

ABSTRACT  This study Examined the role of product management in  the marketing of

The role of advertising in Motivating Consumer brand preference for Beverages in Nigeria (A Case Study of Bournvita of Cadbury Nigeria Plc)

ABSTRACT This research project was designed to investigate the extent to which ad

THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA

ABSTRACT Data on this issue were collected through survey [question naira schedul

THE MARKETING OF EDUCATIONAL SERVICE (A CASE STUDY OF IMT ENUGU)

ABSTRACT This project is on the marketing of educational programme of tertiary in

THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

ABSTRACT This project is emphasizing on the impact advert creates in the mind of

THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

ABSTRACT This study is mainly to ascertain the effects of road transportation mod

THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE

Abstract The aim of this study is to determine the impact of road transport netwo

THE IMPACT OF PROMOTIONAL ACTIVITIES ON BOURN VITA PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF CADBURY NIGERIA PLC IN ENUGU)

ABSTRACT This study focused on the impact of promotional activities on Bournvita

THE IMPACT OF NAFDAC ON THE CONSUMPTION OF CONSUMER GOODS (BEVERAGE) IN NIGERIA

ABSTRACT The purpose of the study is based on an evaluation of the impact of NAFD

THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA. (A CASE STUDY OF OJI-REIVER LOCAL GOVERNMENT ENUGU)

ABSTRACT  This study is on a strong impression of effective management of resourc

THE IMPACTS OF ADVERTISING ON THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLISE (A CASE STUDY OF MAC-DAVOS HOTEL)

ABSTRACT The study is intended to find out the impact of advertising on the marke

THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE A CASE STUDY OF SELECTED TEXT BOOK PUBLISHING COMPANIES IN OWERRI

ABSTRACT  This study is a research into the effect of market segmentation and pos

THE EFFECT OF GLOBALIZATION ON INDUSTRY IN NIGERIA (A CASE STUDY OF MAGNUM TRUST BANK PLC) (#9257)

ABSTRACT This research was carried out to primarily find out the effect of Global

The Effectiveness Of Public Relations Practices In The Oil Sector (A Case Study Of African Petroleum’S Plc)

ABSTRACT African Petroleum Plc, Enugu, a marketer of petroleum products and chemi

THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS A CASE STUDY OF EMENITE NIGERIA PLC (#9255)

ABSTRACT This research was designed to apprise “The Effectiveness of Personal S

THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTED MALTA)

ABSTRACT The research work titled “The effect of advertising on consumer prefer

THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS

ABSTRACT  Marketing is the set of creative human activities aimed at identifying

THE ATTITUDE OF NIGERIANS TOWARDS MADE IN NIGERIA PRODUCTS (A CASE STUDY OF CURBERY SHOES LTD ONITSHA ANAMBRA STATE)

ABSTRACTS This project looked into the attitude of consumers towards locally made

THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBA BANK PLC)

RESEARCH PROPOSAL 1.THE RESEARCH TOPIC THE APPLICATION OF PUBLIC RELATION STRATEG

PROMOTIONAL STRATEGY IN A SERVICE INDUSTRY (A CASE STUDY OF AFRIBANK PLC ENUGU)

ABSTRACT Promotional strategies has proved to be the only logical basis  for the

PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS) (#9249)

ABSTRACT  This research project is a very crucial study for the Guinness Nig Plc

PACKAGING AS A PROMO TOOLS IN THE MARKETING OF BEAUTY CASE PRODUCTS (A CASE STUDY OF PETALS ENUGU) (#9248)

ABSTRACT  This research project is very crucial study for petals Ltd.  The study

MARKETING OF LAUNDERING AND DRY CLEANING SERVICES IN ENUGU STATE (A CASE STUDY OF REX BROTHERS)

ABSTRACT This research project is a very crucial study for Rex Brothers and dry c

MARKETING OF HOTEL SERVICES IN NIGERIA (A CASE STUDY OF MAC – DAVOS HOTEL ENUGU)

ABSTRACT Marketing of Hotel Services is the project work, A Case Study of Mac- Da

MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN (#9245)

ABSTRACT  This study has been carried out to access the marketing of family plann

MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

ABSTRACT This research work is mainly on the marketing of communication services

MARKETING OF CHURCH SERVICE (A CASE STUDY OF CATHOLIC CHURCH IN ENUGU METROPOLIS) (#9243)

ABSTRACT Marketing of church services are established to deliver services to the

MARKETING COURIER SERVICE IN ENUGU STATE (A CASE STUDY OF TNT/IAS OF NIGERIA)

ABSTRACT This research work attempted to investigate on the marketing of courier

LOCATIONAL FACTORS INFLUENCING THE MARKETING OF FINANCIAL SERVICE IN LAGOS AND ABA MARKETS (#9241)

ABSTRACT Banks are established to make profit. Are these profit made at mere expe

IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY (A CASE STUDY OF JUHEL PHARMACEUTICAL ENUGU) (#9240)

ABSTRACT  The research on the role of marketing in improving a company’s perfor