Afribary Repository

PROBLEMS OF EFFECTIVE MANAGEMENT IN GOVERNMENT OWNED ESTABLISHMENT A CASE STUDY OF ESBS ENUGU

ABSTRACT The growth and development of any nation is  always the major concern  of every government many policies are put

AN EVALUATION OF GOVERNMENT INCENTIVES SCHEMES TOWARDS SMALL SCALE (A CASE STUDY OF SOME SELECTED SMALL SCALES FIRMS IN ENUGU METROPOLY)

ABSTRACT Small scale enterprises are expected to play a vital role towards the development of the economy due to closenes

THE ROLE OF SALES MANAGEMENT IN ACHIEVING PROFIT OBJECTIVES OF FIRMS IN NIGERIA (A CASE STUDY OF EMENITE LIMITED)

ABSTRACT This research work is a very crucial study for the entire Nigeria and to the EMENITE LIMITED in particular. The

THE ROLE OF PUBLIC RELATIONS IN IMPROVING NIGERIA INTERNATIONAL TRADE: A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA (#9270)

PREFACE  Public relation as one of the marketing promotional tools is now an important part of the modern business manage

THE ROLE OF PRODUCT MANAGEMENT IN THE MARKETING OF BANKING SERVICE (A CASE STUDY OF FIRST BANK ABA BRANCH)

ABSTRACT  This study Examined the role of product management in  the marketing of bank service.  Some of the objectives o

The role of advertising in Motivating Consumer brand preference for Beverages in Nigeria (A Case Study of Bournvita of Cadbury Nigeria Plc)

ABSTRACT This research project was designed to investigate the extent to which advertising influence consumers purchase d

THE PROBLEMS AND PROSPECTS OF MARKETING PETROLEUM PRODUCTS IN NIGERIA

ABSTRACT Data on this issue were collected through survey [question naira schedules] and that serves as a primary source

THE MARKETING OF EDUCATIONAL SERVICE (A CASE STUDY OF IMT ENUGU)

ABSTRACT This project is on the marketing of educational programme of tertiary institutions. A case study of the institut

THE IMPACT OF TELEVISION AND NEWSPAPER ADVERT IN THE MARKETING OF CONSUMER PRODUCT IN ENUGU METROPOLIS

ABSTRACT This project is emphasizing on the impact advert creates in the mind of the consumers through television and new

THE IMPACT OF ROAD TRANSPORTATION MODE ON THE MARKETING OF CONSUMER GOODS IN NIGERIA (A CASE STUDY OF ENUGU METROPOLIS)

ABSTRACT This study is mainly to ascertain the effects of road transportation mode on the marketing of consumer goods in

THE IMPACT OF ROAD NETWORK ON THE MARKETING OF AGRICULTURAL PRODUCE IN NIGERIA A CASE STUDY OF IGBO-ETITI LOCAL GOVERNMENT AREA OF ENUGU STATE

Abstract The aim of this study is to determine the impact of road transport network on the marketing of agricultural prod

THE IMPACT OF PROMOTIONAL ACTIVITIES ON BOURN VITA PRODUCT IN ENUGU METROPOLIS (A CASE STUDY OF CADBURY NIGERIA PLC IN ENUGU)

ABSTRACT This study focused on the impact of promotional activities on Bournvita product with particular note on Cadbury

THE IMPACT OF NAFDAC ON THE CONSUMPTION OF CONSUMER GOODS (BEVERAGE) IN NIGERIA

ABSTRACT The purpose of the study is based on an evaluation of the impact of NAFDAC in the consumption consumer goods (be

THE IMPACT OF EFFECTIVE MANAGEMENT OF RESOURCES IN SOLVING UNEMPLOYMENT PROBLEM IN NIGERIA. (A CASE STUDY OF OJI-REIVER LOCAL GOVERNMENT ENUGU)

ABSTRACT  This study is on a strong impression of effective management of resources in solving unemployment problem in Ni

THE IMPACTS OF ADVERTISING ON THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLISE (A CASE STUDY OF MAC-DAVOS HOTEL)

ABSTRACT The study is intended to find out the impact of advertising on the marketing of hotel service in Enugu metropoli

THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE A CASE STUDY OF SELECTED TEXT BOOK PUBLISHING COMPANIES IN OWERRI

ABSTRACT  This study is a research into the effect of market segmentation and positioning on company performance in selec

THE EFFECT OF GLOBALIZATION ON INDUSTRY IN NIGERIA (A CASE STUDY OF MAGNUM TRUST BANK PLC) (#9257)

ABSTRACT This research was carried out to primarily find out the effect of Globalization on service industry. It focuses

The Effectiveness Of Public Relations Practices In The Oil Sector (A Case Study Of African Petroleum’S Plc)

ABSTRACT African Petroleum Plc, Enugu, a marketer of petroleum products and chemicals know that public support and goodwi

THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCT IN ENUGU METROPOLIS A CASE STUDY OF EMENITE NIGERIA PLC (#9255)

ABSTRACT This research was designed to apprise “The Effectiveness of Personal Selling in the Marketing of Industrial Pr

THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTED MALTA)

ABSTRACT The research work titled “The effect of advertising on consumer preference patterns for malt drinks (a compara

THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS

ABSTRACT  Marketing is the set of creative human activities aimed at identifying anticipating and satisfying human needs

THE ATTITUDE OF NIGERIANS TOWARDS MADE IN NIGERIA PRODUCTS (A CASE STUDY OF CURBERY SHOES LTD ONITSHA ANAMBRA STATE)

ABSTRACTS This project looked into the attitude of consumers towards locally made shoes in Onitsha Anambra. The problems

THE APPLICATION OF PUBLIC RELATIONS STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBA BANK PLC)

RESEARCH PROPOSAL 1.THE RESEARCH TOPIC THE APPLICATION OF PUBLIC RELATION STRATEGY IN BANKING SECTOR (A CASE STUDY OF UBA

PROMOTIONAL STRATEGY IN A SERVICE INDUSTRY (A CASE STUDY OF AFRIBANK PLC ENUGU)

ABSTRACT Promotional strategies has proved to be the only logical basis  for the sustenance  of the financial institution

PROMOTION AS A STRATEGIC INSTRUMENT IN THE SALES OF MALT DRINKS (A CASE STUDY OF GUINNESS NIGERIA PLC ENUGU METROPOLIS) (#9249)

ABSTRACT  This research project is a very crucial study for the Guinness Nig Plc the study was motivated by the necessity

PACKAGING AS A PROMO TOOLS IN THE MARKETING OF BEAUTY CASE PRODUCTS (A CASE STUDY OF PETALS ENUGU) (#9248)

ABSTRACT  This research project is very crucial study for petals Ltd.  The study was motivated by the necessity of packag

MARKETING OF LAUNDERING AND DRY CLEANING SERVICES IN ENUGU STATE (A CASE STUDY OF REX BROTHERS)

ABSTRACT This research project is a very crucial study for Rex Brothers and dry cleaning services.  The study was moderat

MARKETING OF HOTEL SERVICES IN NIGERIA (A CASE STUDY OF MAC – DAVOS HOTEL ENUGU)

ABSTRACT Marketing of Hotel Services is the project work, A Case Study of Mac- Davos Hotel; marketing of Hotel service is

MARKETING OF FAMILY PLANNING SERVICES IN ENUGU URBAN (#9245)

ABSTRACT  This study has been carried out to access the marketing of family planning services in Nigeria using Enugu as a

MARKETING OF COMMUNICATION SERVICES (A CASE STUDY OF NIGERIA TELEVISION AUTHORITY CHANNEL 8 ENUGU)

ABSTRACT This research work is mainly on the marketing of communication services in our Nigerian television with special