The Impact Of Motivation On Productivity: A Case Study Of New Vision Printing And Publishing Co. Ltd

 ABSTRACT

The researcher explored the topic impact of motivation on productivity in a business setting with

an aim of establishing the relationship between the variables. The objectives of the study were; to

identify the various forms of motivation, to establish factors affecting productivity in the

company and lastly to identify the relationship between motivation and productivity.

The research was based on the review of literature relating to the study variables using secondary

data from previous reports, journal articles, text books and the internet. Primary data from New

vision sales' team was also used. The data was analyzed through comparing and contrasting different literature. It was found that there is a positive relationship between motivation and productivity. In case of mismanagement of motivation tools/ techniques, productivity dwindles. Conclusions were made whereby it was recommended that there is need to continuously improve and manage motivation tools at the work place so as to improve productivity.