THE EFFECT OF GLOBALIZATION ON INDUSTRY IN NIGERIA A CASE STUDY OF MAGNUM TRUST BANK PLC

Authors: Solomon Kings | Social & Management Sciences Marketing Research 79 pages 11,669 words

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 ABSTRACT This research was carried out to primarily find out the effect of Globalization on service industry. It focuses on the globalization  through trade agreement and market integration. Concept and process of globalization and information technology and global interdependence and dynamic globalization. The  related literature was reviewed only in major area such as important and growth of service industry the achieving global synergies, trends in globalization of the world economy and implications for Nigeria. In the process of the research, valuable information will be obtained by the use of questionnaire administer to the  EYSEOMERS o f  MTB also personal interview will be utilized in the process of gathering data. Data was gathered with the use of the questionnaire and analyzed with some statistics tools like chi-square (x2) the simple percentage and mean method. The investigation revealed that globalization brought the increase in productivity and profit level, it also enable service marketing to render their job effectively and efficiently which brought customers satisfaction through being competition. The research also revealed that no nation or body can develop in isolation. The  study went on to discovered that Nigeria services industries have not yet exploited much  in the globalization recess due to certain factors like economic instability, mismanagement, Naira devaluation e.t.c. Although the service industries are improving. In the light of this, therefore the research recommendation that service industry should try to exploit opportunities and compete more with the rest of the globe

TABLE OF CONTGNT Cover Page  Tttle Page Approval Page  Dedication Acknowledgment Abstract Table Of Content 
Chapter One Introduction Background  of study  Statement of the problem Research  question  Hypothesis Scope of  the  study Significant of the study Crimination of the study
CHAPTER TWO Literature review Overview of project topic History any business The operating environments Trends in globalization of the world Economy and implication for Nigeria
CHRPTER THREE Research math 8do logy Data  collection procedure Source of data Questionnaire Direct/ personal interview Sample population Method of data analysis Reliability and validity of the instruments
CHAPTER FOUR Presentation and  analysis of data
CHAPTER  FIVE  Summary of  findings Conclusion Recommendation Bibliography Appendix  

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