Strategic Responses Employed by Kenya Airways in Responding to the Challenges of Globalization

Authors: Research Thesis | Education Business Education Research 59 pages 10,443 words

Subscribe to read and download this work.

The research design used was case study method. This method was suitable for the study because it aimed at giving in-depth account of the how the Kenya Airways Limited is responding to the challenges that it is facing in a globalized economy. Primary data was collected using semi-structured questionnaires

Share this work