SOCIAL MEDIA AND ACADEMIC PERFORMANCE OF STUDENTS IN UNIVERSITY OF LAGOS

Authors: SAMSON IKINIMORE | Art & Humanities Mass Communication Research 81 pages 17,716 words

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AbstractThe purpose of this research study is to examine the influence of Social Media and Academic Performance Of students in University of Lagos. Five Research questions and five Research hypotheses guided the study. To achieve this, the descriptive survey research design was adopted. The study focused on University of Lagos hence, population consists of all the 24,661 full-time undergraduate students. The simple random sampling technique was used to select a sample of 378 students. A four point Likert Type Rating Scale Questionnaire type, titled: Social Media and Academic Performance of Students Questionnaire (SMAAPOS) was used to collect data from the participants. The descriptive statistics of frequency counts and percentage, were used to analyze the demographic data while inferential statistics of Chi-square(x2) was used in testing the research hypotheses. Research findings showed that a great number of students in University of Lagos, are addicted to social media. To this end, the researcher recommended that social media should be used for educational purposes as well; Social Networking Sites should be expanded and new pages should be created to enhance academic activities and avoid setbacks in the students’ academic performance; and Students should be monitored by teachers and parents on how they use these sites This is to create a balance between social media and academic activities of students to avoid setbacks in the academic performance of the students.


TABLE OF CONTENTSTitle…………………………………………………………………………………iCertification..……………………………………………………………………...iiDedication………………………………………………………………………... iiiAcknowledgements..……………………………………………………………...ivTable of Contents………………………………………………………………….vList of Tables……………………………………………………………………..viiAbstract…………………………………………………………………………...ix

CHAPTER ONEINTRODUCTION……………………………………………………………….. 1Background to the Study…………………………………………………………....1Statement of the Problem…………………………………………………………...5Purpose of the Study………………………………………………………………..7Research Questions…………………………………………………………............7Research Hypotheses………………………………………………………….........8Significance of the Study…………………………………………………………...8Scope of the Study…………………………………………………………….........9Operational Definition of Terms…………………………………………………....9
CHAPTER TWOLITERATURE REVIEW………………………………………………………. 11Introduction…………………………………………………………………......... 11Concept of Social Media ……………….…………………...………………………..11Student’s addictiveness to social media……………………………………...............25 Students Exposure to Social Media…………………...…………………………..….27Influence of Social Media Network on Student Academic Performance…………...… 28Usage of Social Media and Students’ Academic Performance…………........................39Gender Usage Of Social Media……………….……………………………...………....30Usage of Social Media by Age……………………………………………………......32Social media in the classroom………………………………………………….…....36Problems in Schools……………………………...………………………………....39Summary of Literature Review…………………………………………………....39
CHAPTER THREERESEARCH METHODOLOGY……………………………………………….41Introduction………………………………………………………………………. 41Research Design………………………………………………………………….. 41Population of the Study…………………………………………………………... 41Sample and Sampling Technique………………………………………………… 41Research Instrument……………………………………………………………… 42Validity of the Instrument………………………………………………………… 42Reliability of the Instrument……………………………………………………….42Method of Data Collection………………………………………………………...42Method of Data Analysis…………………………………………………….........43 CHAPTER FOURDATA ANALYSIS, PRESENTATION AND DISCUSSION………………………...44Introduction………………………………………………………………………. ……..44Presentation of Demographic Data………………………………………………............44Students Addictiveness and Students’ To Social Network on Academic Performance OF Students………………………………………………………………………………......51Students Exposure to Social Media Network and Students’ Academic Performance…………………………………………………………………….………..51Use of Social Media on the Academic Performance of Students ….................................52Male and Female Students Usage of Social Media Network........................................... 52Students Usage of Social Media by Age…………………………………………………53
CHAPTER FIVESUMMARY, CONCLUSIONS AND RECOMMENDATIONS……………………..56Introduction………………………………………………………………………. ……..56Summary of the Study………………………………………………………................... 56Conclusion………………………………………………………………………............. 57Recommendations………………………………………………………………..............57Suggestions for Further Studies…………………..…………………………………….. 58REFERENCES………………………………………………………………………….. 59APPENDICES…………………………………………………………………………..68Section A…………………………………………………………………………………68Section B…………………………………………………………………………………69vii LIST OF TABLES
Table 1: Distribution Of Respondents According To Faculty…………………...…………44Table 2: Presentation of Demographic Data…………...…………………………………….. 44Table 3: Students Addictiveness to Social Network and Academic Performance……...............46Table 4: Exposure of Students to Social Media Network and Their Academic Performance…..46Table 5: Use Of Social Media and Students’ Academic Performance ………………………....47Table 6: Gender Usage Of Social Media ………………………………………………....…...48Table 7: Age Usage of Social Media ……………………………………………………….....49Table 8: Chi-square Analysis for the influence of Students’ Addictiveness to Social Network on Academic Performance of Student…………………..………………………....50Table 9: Chi-square Analysis for the Influence of Student’s Exposure to Social Media Network on Students’ Academic Performance………….…………………………………...51Table 10: Chi-square Analysis for Influence of the Use of Social Media on the Academic Performance of the Students in University of Lagos……..……………………...………52Table 11: Chi-square Analysis for Male and Female Students’ Usageof Social Media Network.………………………………………………...……………….52Table 12: Chi-square Analysis for Age Influence on Usage of Social Media..........……….53 

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