ELECTRONIC MEDIA AS AN EFFECTIVE INSTRUMENT FOR CULTURAL PROPAGATION (CASE STUDY OF OSINA TOWN IN IMO STATE)

ABSTRACT This study examined the electronic media as an effective instrument for cultural propagation. A case study of Osina Town in Ideato Local Government Area in Imo State. Osina was selected for the study because of its strategic geographical location between Anambra and Abia State and its rich historical and cultural background. Osina, has qualified as a classical example of a development oriented community. 20 copies of questionnaires were administered among the populations sample chosen randomly from Imo State. In selection, two different areas where taken into cognizance which includes NTA Imo, IBC, Owerri. Analysis of the data revealed the relevance of culture and that electronic media is an effective instrument for cultural propagation, but the problem is on its abuses and mal-administrative. Moreover, the study also programmes and other broadcasting stations in the country have silenced our nations cultural heritage.   TABLE OF CONTENTS CONTENTPAGE Cover pageI Title PageII Approval pageIII DedicationIV AbstractV Proposal VI Table of contentVIII
CHAPTER ONE INTRODUCTION1 1.1Background of the study1 1.2Statement of the research problem4 1.3Objectives of the study7 1.4Significance of the study8 1.5Research questions9 1.6Research hypothesis 10 1.7Conceptual and operational definition10 1.8Assumptions11 1.9Limitations of the study12
CHAPTER TWO REVIEW OF THE LITERATURE14 2.1Sources of literature14 2.2The review14 2.3Summary of literature review16
CHAPTER THREE METHODOLOGY17 3.1Research Method17 3.2Research Design20 3.3Research Sample21 3.4Data collection22 3.5Data analysis23 3.6Expected results25
CHAPTER FOUR DATA ANALYSIS AND RESULTS 4.1Data analysis27 4.2Results38 4.3Discussion39   CHAPTER FIVE SUMMARY AND RECOMMENDATIONS FOR FURTHER STUDY 5.1Summary43 5.2Recommendations for further study46 References51 Appendices53