EFFECTS OF MOTIVATION ON THE EMPLOYEES’ PERFORMANCE IN THE COMMUNICATION INDUSTRY (A CASE STUDY OF MOBILE TELECOMMUNICATION NETWORK (MTN), ZIK’S AVENUE ENUGU)

ABSTRACT  This research centered on ‘the effect of motivation on employee performance in the communication industry (A case study of MTN Enugu State Branch).  The study set out to accomplish the following objectives: to determine the impact of motivation on workers performance in MTN, to examine the motivational techniques applied by MTN management to enhance the productivity and service of its employees, to determine the effectiveness of such motivational techniques on employee performance, to find out whether the incentives offered reflect the needs and aspirations of the employee.  The study used a survey design and a sample random sampling technique to select the workers in MTN office located in Zik’s Avenue. A selected sample size 86 employee representing the entire population of 110 employees. It was determine using Taro Yamane formula.  The main source of data collection was the primary data.  A questionnaire structured in five points like scale was used.  The secondary data was collected sources from business magazines, journals, newspapers etc.  The frequency distribution table.  The test of hypothesis was drive using chi-square method.  The findings indicate that salary increase is a good motivation technique that can be used by MTN to motivate its employee. I discovered that motivation techniques applied by MTN management enhances, the services of the employee.  Based on these findings, the following recommendation were made.  I therefore, recommend that MTN should avoid irregular promotion of its employees rather they should promote their employees regularly.


TABLE OF CONTENTS Title Pageii Certificationiii Dedicationiv Acknowledgementv Abstractvii Table of Contentsviii
Chapter one:  Introduction 1.1Background of the Study1 1.2Statement of the Problem7 1.3Objectives of the Study9 1.4Research Questions10 1.5Research Hypotheses10 1.6Significance of the Study10 1.7Scope of the Study12 1.8Limitations of the Study13 1.9Definition of Special Terms13 References
Chapter Two:  Review of Related Literature 2.1 Theoretical Frame Work of the Study23 2.2 Conceptual Framework of the Study25 2.3 Historical Background of the Study36 2.4 Reviews According to the Objective of the Study 40 References 
Chapter Three:  Research Design and Methodology 3.1Research Design 41 3.2Area of Study41 3.3Sources of Data42 3.3.1Primary Data42 3.3.2Secondary Data42 3.4Population of the Study43 3.5Sample Size Determination and Sampling Techniques43 3.6Methods of Data Collection49 3.7Validity of the Instrument49 3.8Reliability of Instrument49 3.9Methods of Data Presentation and Analysis50
Chapter four:  Data Presentation and Analysis 1.1Data Presentation51 1.2Test of Hypotheses59 1.3Discussion of Findings70
Chapter Five:  Summary of Findings, Conclusion and Recommendation 5.1Summary of Findings71 5.2Conclusions72 5.3Recommendations73 Bibliography Appendix Questionnaire