AN EVALUATION OF THE EFFECTIVENESS OF NEW FINANCIAL PRODUCTS IN NIGERIAN COMMERCIAL BANKS (#6693)

TABLE OF CONTENT

TITLE PAGE APPROVAL PAGE DEDICATION ACKNOWLEDGEMENT PREFACE TABLE OF CONTENT
CHAPTER ONE  1.0Introduction  1.1 Background of the study 1.2 Statement of the problems 1.3 Objective of the study 1.4 Research Questions 1.5 Significant of the study 1.6 Hypothesis 1.7 Scope, limitations and determination of the study 1.8 Definition of terms
CHAPTER TWO 2.1 Review of related literature 2.2 Historical background of banks financial products 2.3 Innovations in the Nigerian financial system  2.3.1 Weekend Banking services 2.3.2 Union bank farners guide Agricultural Lending  2.3.3 Union bank express and VIGO money transfer  2.3.4 First Bank western union money transfer system  2.3.5 First Bank value card 2.3.6 UBA money gram 2.3.7 UBA Easy card 2.3.8 UBA save for school 2.3.9 First education savings scheme (FESS) 2.4 The degree of responsiveness of depositors of these products 2.4.1 Ascertain of the extent these financial products have contributed in profit generation. 2.4.2 Factors influencing the use of these financial products 2.4.3 Analysis of prospects of existing instruments and possibilities of introducing new one in the market. References.
CHAPTER THREE 3.0 Research Design and Methodology  3.1 Sources of Data 3.2 Method of presentation of data 3.3 Sample used 3.4 Techniques of Data Analysis  References  CHAPTER FOUR 4.0 Data Presentation of financial products 4.1 Design and features of financial products 4.2 Benefits to Banks 4.3 Testing Hypothesis  References 
CHAPTER FIVE 5.0 Summary, Recommendations and Conclusions  5.1 Findings 5.2 Recommendations 5.3 Conclusion Bibliography  Questionnaires