Mass Communication

PUBLIC RELATIONS AS A MANAGERIAL TOOL IN BUSINESS ORGANIZATION (A CASE STUDY OF FIRST BANK OF NIGERIA PLC. ENUGU).

ABSTRACT This thesis, PUBLIC RELATIONS AS A MANAGERIAL TOOL IN BUSINESS ORGANIZAT

COMPARATIVE ANALYSIS OF THE ROLES OF MASS COMMUNICATION AND INTERPERSONAL COMMUNICATION IN RURAL DEVELOPMENT: (A CASE STUDY OF OBEAGA I8N AWGU LOCAL GOVERNMENT AREA, ENUGU STATE).

ABSTRACT In this study on “Comparative Analysis of the Role of Mass Communication

PUBLIC RELATIONS AS A TOOL FOR ENHANCING INDUSTRIAL HARMONY: (A CASE STUDY OF NIGERIAN IMMIGRATION SERVICE ENUGU STATE COMMAND)

ABSTRACT There have been meaningful contributions by researchers on the subject,

THE IMPACT OF PORTRAYALS OF THE IMAGE OF WOMEN ON THE TELEVISION ADVERTS OF ALCOHOL & TOBACCO: (A CASE STUDY OF GUINNESS STOUT & BENSON & HEDGES CIGARETTE

ABSTRACT It is rare these days to see advertisement broadcast on television witho

THE EFFECT OF BILLBOARD ADVERTISING ON PRODUCT PROMOTION (A CASE STUDY OF ENUGU METROPOLIS)

ABSTRACT The aim of this research work is to find out the Effects of Billboard  A

THE APATHETIC BEHAVIOUR OF NIGERIAN JOURNALISTS TO SCIENCE AND TECHNOLOGICAL REPORTING (A CASE STUDY OF JOURNALISTS IN SOUTH – EASTERN NIGERIA)

ABSTRACT The need for this study was find out “The Apathetic Behaviour of Nigeria

AUDIENCE PERCEPTION OF COMMERCIAL TELECAST DURING NTA NETWORK NEWS PROGRAMME: (A CASE STUDY OF ONITSHA METROPOLIS)

ABSTRACT Advertising is known as the process of making things known to people and

THE IMPACT OF ADVERT ON CONSUMERS’ PREFERENCES OF PRODUCTS

ABSTRACT Many people have attempted to produce formulas and philosophies for effe

COMMUNICATION GAP, ITS EFFECT ON ORGANIZATIONAL PERFORMANCE (A CASE STUDY OF INSTITUTE OF MANAGEMENT AND TECHNOLOGY, (I.M.T), ENUGU

ABSTRACT Communication subsist and impacts upon everything, that is an event or o

THE ROLE OF THE MEDIA IN THE POLITICAL DEVELOPMENT OF NIGERIA

ABSTRACT The mass media an avenue for spurring the masses for political mobilizat

IMPACT OF MASS MEDIA ON THE ATTITUDE OF NIGERIA TEENAGERS TO AIDS A CASE STUDY OF OREGUN HIGH SCHOOL OREGUN IKEJA LAGOS

ABSTRACT The study of this matter about AIDS consistency of the mass media to the

THE EFFECT OF TELEVISION ADVERTISEMENT ON THE BUYING HABITS OF CONSUMERS (A CASE STUDY OF BOURNVITA BEVERAGE).

ABSTRACT This research work, is aimed at giving an insight into the Effect of Tel

THE CHALLENGES FACING NIGERIAN BROADCAST MEDIA IN THE NEW MILLENIUM. A CASE STUDY OF FEDERAL RADIO COROPRATION OF NIGERIA (FRCN)

Abstract This research work dealt on the challenges facing Nigeria broadcast medi

THE ROLE OF THIRD WORLD NEWS AGENCIES IN GLOBAL DISSEMINATION OF INFORMATION (A CASE STUDY OF NEWS AGENCY OF NIGERIA (NAN)

ABSTRACT The man objective of this study is to investigate the roles of third wor

THE MASS MEDIA AS CHANNEL FOR CREATING AWARENESS AND MOBILIZING PUBLIC SUPPORT (A CASE STUDY OF THE NIGERIA TELEVISION AUTHORITY, CHANNEL 8, ENUGU)

1.1INTRODUCTION Generally, all mass media organs in all established societies are

THE ROLE OF MASS MEDIA IN CRISIS RESOLUTION (A CASE STUDY OF IJAW/ITSEKIRI CRISI)

ABSTRACT In this study, I tried to examine the mass media as regards to whether t

AN ANALYSIS OF NEWSPAPER READERSHIP PATTERN AMONG THE YOUTHS (A CASE STUDY OF I.M.T STUDENTS)

ABSTRACT This study was carried out to determine the Newspaper Readership pattern

THE EFFECT OF MASS MEDIA CAMPAIGN ON FAMILY PLANNING A CASE STUDY OF RESIDENTS OF ENUGU

ABSTRACT This project ia a survey on the effect of mass media campaign on family

MEDIA INVOLVMENT IN REBRANDING THE NIGERIAN FILM INDUSTRY (CASE STUDY OF NATIONAL FILM COPORATION)

1.1INTRODUCTION Branding is prerequisite for successful outcome of a nation or co

MASS MEDIA AS AN INSTRUMENT OF POLITICAL MOBILIZATION. A CASE STUDY OF ENUGU STATE BROADCASTING SERVICE (ESSBS

ABSTRACT The various literature studies intended to the mass media role in the na

THE ROLE OF THE PRESS IN A DEMOCRACY (THE PRESS IN PERPECTIVE)

ABSTRACT The study deals with the analysis of the   role of the Nigerian press in

THE IMPACT OF TELEVISION ADVERTISING ON NURSING MOTHERS: (A CASE STUDY OF BABY PRODUCTS

ABSTRACT The impact of Television Advertisement on Nursing Mothers cannot be over

LANGAUAGE PROBLEMS IN NIGERIA BROADCAST MEDIA

INTRODUCTION This study was prompted by the prevailing circumstances surrounding

THE ROLE OF PUBLIC RELATIONS IN COMMUNITY BANKING (A CASE STUDY OF NNEBUIFE COMMUNITY BANK NIGERIA LIMITED ENUGU

ABSTRACT Public relation could be defined a deliberate planned and sustained effo

COMMUNICATION AND ITS PROBLEMS IN DEVELOPING COUNTRIES (NIGERAI AS A CASE STUDY}

ABTRACT Communication has remained a formidable sector in the life wire of every

IMPACT ASSESSMENT OF WESTERN FILMS ON TEENAGERS AND THE QUESTION OF CULTURAL PROMOTION IN AFRICAN SOCIETY

ABSTRACT This study examines the impact of western films on teenagers as it affec

THE EFFECTS OF ADVERTISING ON CONSUMER BUYING BEHAVIOUR IN ENUGU METROPOLIS. (A CASE STUDY OF NIGERIAN BOTTLING COMPANY 9TH MILE ENUGU.)

ABSTRACT  This dissertation is the product of contributions of ideas ‘ by the res

THE ROLE OF PRINT MEDIA COMMUNICATION IN SPORTS DEVELOPMENT

1.1INTRODUCTION The fact that communication regard at area of print media is an i

MARKETING OF VIDEO CLUB SERVICES IN ENUGU STATE (A CASE STUDY OF OMEGA VIDEO CLUB SERVICE)

ABSTRACT Video club services has become the bare of the Nigerian citizens.  They

THE IMPACT OF TV ADVERTISING ON THE MARKETING OF GSM. SERVICE IN ENUGU METROPOLIS (A CASE STUDY OF MINT PLC)

ABSTRACT This study was meant to examine the impact of TV. Advertising on the mar